Sign Company in Jacksonville, FL

Channel letters are an incredibly popular outdoor sign across Jacksonville. Businesses small and large use them above their storefront, as building signs, and even on pylons. In recent years the advent of LED lighting has made channel letters an even more attractive option. Available in a full spectrum of colors, LED lighting can be configured in a lot of different ways and is extremely energy-efficient too. It isn’t much of a stretch to say  channel letter signs  are some of the most eye-catching signs in the city. Keep reading to find out what it is that makes channel letters so effective at driving foot traffic, generating leads, and improving sales potential. Benefits of LED channel letters Find out how these  outdoor signs  can help your business make a bigger impact in your community. 1.  Attractive signs that build confidence Buying decisions are governed by trust. How will a customer who can get a comparable product or service from you or five other comp...

Restroom signs are easily the most taken-for-granted indoor signs – and one of the most useful too. Clearly labeled bathrooms are crucial for making the space comfortable for visitors (and employees). There’s nothing worse than guessing whether an unmarked door leads to a bathroom or an office! Many major chains have long had  ADA signs  above the restroom door. Now, businesses across Jacksonville are jumping on the bandwagon. Keep reading to find out why  bathroom signs  designed in accordance with the Americans with Disabilities Act are so important and some requisite features of ADA-compliant signage. Why ADA-compliant Bathroom Signs are Crucial Whether you are moving to new premises or looking to modify your existing space, you should invest in ADA bathroom signs for a number of reasons: Make bathrooms more accessible for people with vision, speech, hearing, and cognitive impairments. Ensure your establishment is compliant with legal requirements on accessibility...

Think LED signs, and the mind immediately jumps to Times Square in New York. Blazing bright LED displays beam images and branding from all directions. Overwhelming? Sure. Eye-catching? Absolutely! Is that what you should hope to achieve with outdoor LED signs in Jacksonville? No, but there are elements of this form of marketing that can be beneficial. For a small or mid-size business, more often than not, building brand awareness is foremost. LED lighted signs are some of the best marketing tools available. Before we look at how you can take your branding to the next level with digital signage, let’s briefly describe digital signage. What are LED signs? Light Emitting Diodes (LED) are relatively new lighting technology. LEDs are small semiconductors that emit a bright light when electricity passes through them. LEDs come in three primary colors – red, green, and blue. Place many small LEDs together, and you can reproduce millions of colors (including white) and moving images. The conce...

How impactful the signs on your storefront windows are can determine how many customers walk through the door every day. Thousands of people walk past storefronts every single day, but how many stop to look at a business? Not more than a handful, if there is nothing to capture their attention. Eye-catching storefront signs are a must if you want your business to flourish. You need to have something that engages passers-by and make them want to visit your facility. In this article, we are looking at five ‘hacks’ that will help you create signs that pull traffic. 1.  Keep it legible The primary message of the sign needs to be easily visible. People in Jacksonville are looking for information they can absorb at a glance and you need to get your message across within moments. People are in a hurry and will appreciate an uncluttered sign. This means ensuring visual clarity, keeping messaging short and using contrasting colors. Another factor to consider with  vinyl window decals ...

  The vast majority of people navigate their surroundings keeping their eyes firmly on the ground – making floors the most important visual touchpoint. Yet, today floor signage is one of the most underutilized forms of advertising and wayfinding. In this article we look at what it is that makes  vinyl floor decals  so effective. Why are floor decals so effective? Floor decals are effective because they are located right in people’s line-of-sight and because their presence is so unexpected. Specifically, there are three aspects that make them such excellent promotional and wayfinding tools – ‘the element of surprise’, location, and creativity. Most consumer-facing establishments don’t use their floor space efficiently for promotions, repeat branding and wayfinding. 1.  The Element of Surprise Floor graphics are a relative rarity in the consumer world. They are neither commonly used for showing directions nor for promotional activity. When customers see floor graphics,...

The cornerstone of any successful business is its ability to generate buzz about itself. In today’s competitive market, every source of promotion must be tapped – including social media, the Internet and physical advertising.  Custom signs  have been around for a while, and they are still at the heart of offline advertising. Find out how outdoor signs for business raise its profile and sales potential. A  survey by FedEx  on American consumers’ buying habits found over two-thirds of people had ‘purchased a product or service because a sign caught their eye’. Benefits of Custom Signs Tell Potential Customers About Your Business If they don’t know about it, people won’t visit. Signage helps proclaim your presence and attract prospective to your business. Ensure signs adhere to brand guidelines to make a smart impression and build top of mind recall. It’s said that nearly half of all customers decide to visit a business because of its signage. Stand Out from the Competi...